Product video made with AI — BORK L783 lamp
The product in the brand catalogue: BORK L783 lamp ↗
- Streamed generation up to 1,000,000 SKUs, one style
- Brand guidelines in every clip
- A B2B service for mid-size business and up
- Integrated: feeds, platform formats, a manager
- A platform too: generate on your own in the dashboard
Shot by shot: how an AI product video for the home was made from one photo
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second 1,5Three lamps stand side by side on a pale surface: grey, orange and violet, all with stems folded upright on disc bases. So far, three identical silhouettes.
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second 4,1The stems unfold: each lamp swings its arm a different way at a different angle. The construction is articulated and does not fold into a single position.
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second 6,7The arms drop lower and the shadows on the wall repeat the bend. The slimness of the stem against the disc base is clear — the base is what holds the weight.
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second 9,3The finale: three lamps in three different poses. Ten seconds have shown the range of movement that a listing normally explains with a diagram full of degrees.
The BORK L783 lamp: an articulated desk model with a slim stem on a heavy disc base, in three colours — grey, orange and violet. A transforming object: one photograph shows one of its many positions.
The clip is about colourways, and it is built the right way round: one lamp large first, to read the construction and proportions, then all three together, to choose. A listing normally handles this with separate photographs you have to click between; here the choice is made in one viewing. Switching on at the end shows the beam is narrow and directional rather than diffuse.
RICH format: a composed frame with light and reflections. AI product video from a single catalogue photo.
AI videos for BORK products cover premium appliances and the objects around them: a treadmill, a juicer and a toaster, a teapot, a bioethanol fireplace, a travel mug, a watch case, a leather apron. A switched-off device on white never explains its price, so here the appliances run and the materials are shown close.
Formats of AI product video
PLAIN
A clean catalog demonstration: pure product presentation and motion, no extra scenery. Video generated from a product photo.
RICH
The product in an atmospheric scene: an interior or usage context, light, mood. Adding a character / multi-step photo preparation.
VIRAL
A story-driven clip with a wow moment for social feeds, reach and grabbing attention on the site. The kind of thing you can’t film in real life.
Exact AI product video pricing — here.
Beyond video we build full product listings: photos, infographics and bundles — at scale.
