AI-generated product video: electric car commercial in Italy
- Streamed generation up to 1,000,000 SKUs, one style
- Brand guidelines in every clip
- A B2B service for mid-size business and up
- Integrated: feeds, platform formats, a manager
- A platform too: generate on your own in the dashboard
How we animate a product with AI: this AI video for tech, broken down
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second 1,2An Italian piazza with a baroque fountain and arcades: a silver electric car crosses the cobbles. The bodywork reflects the arches.
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second 3,2The car in profile, the fountain behind. The body is smooth, with flush handles and closed wheel covers — aerodynamics rather than decoration.
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second 5,2Closer, the reflection of the fountain travelling along the flank. The smooth surface works as a mirror — visible only in motion.
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second 7,2The finale: the car at the centre of the square, pigeons rising. Eight seconds have shown the bodywork in reflections, where catalogue photography gives flat light and a flat surface.
An electric car commercial in Italy: a silver body with flush handles and closed wheel covers on a baroque piazza. A Paradox in-house clip: a smooth body works as a mirror, and flat studio light removes that property entirely.
The pigeons are not decoration. The bodywork is mirror-like, and the whole task of the shoot is to show how it handles reflections. A flock taking off puts movement into those reflections, and a picture starts running along the panels: arcades, fountain water, birds. A static frame gives none of that, and the play of light on the body is exactly what such cars are bought on.
RICH format: scene, natural light, camera movement. AI video from a single catalogue photo of the car.
Formats of AI product video
PLAIN
A clean catalog demonstration: pure product presentation and motion, no extra scenery. Video generated from a product photo.
RICH
The product in an atmospheric scene: an interior or usage context, light, mood. Adding a character / multi-step photo preparation.
VIRAL
A story-driven clip with a wow moment for social feeds, reach and grabbing attention on the site. The kind of thing you can’t film in real life.
Exact AI product video pricing — here.
Beyond video we build full product listings: photos, infographics and bundles — at scale.











